But not all influencers are the same: these ladies and gentlemen come in various shapes and sizes.<\/p>\n\n
If you quickly Google the term influencer, you’ll soon come across the terms nano-, micro-, meso-, and macro-influencer<\/a>. But what’s the difference between all these influencers? And which type of influencer is the ideal ambassador for your business? We’ll tell you. <\/p>\n\n Is a macro-influencer beyond your budget? Or do you prefer to keep your campaigns smaller and more personal without losing too much reach? Then consider tapping a meso-influencer on the shoulder. <\/p>\n\n Meso-influencers work on a smaller scale than mega- and macro-influencers and have an average of fifty to one hundred thousand followers. Still a decent pool for a lucrative commercial fishing trip… <\/p>\n\n Meso-influencers make up for their somewhat lower quantitative reach with a solid portion of engagement and expertise. Meso-influencers are generally quite critical when it comes to the companies they want to work with. Additionally, meso-influencers are often seasoned experts within their market niche. They won’t easily promote a brand or product they don’t personally connect with. The content must be relevant to them and their followers. <\/p>\n\n Because the number of followers is lower, it’s easier for meso-influencers to maintain direct contact.<\/p>\n\n Is credibility more important to you than maximizing your reach? Then a meso-influencer is perfect for you. And you don’t have to empty your entire savings account right away. A macro-influencer can cost you thousands of euros per post, while meso-influencers usually stay well below that amount. <\/p>\n\n The advantages of using a meso-influencer are:<\/p>\n\n For companies new to working with influencers, a meso-influencer is the best starting level. Meso-influencers are willing to promote the recognition and interaction for small-scale campaigns of the product or service. <\/p>\n\n Want to collaborate with a Meso influencer? Use Hulc <\/p>\n\n Finding influencers and closing deals with them was always time-consuming and the outcome was uncertain. That’s why Hulc was founded. A marketplace where we connect brands with influencers. Do you want to collaborate with these meso-influencers? Then sign up for free https:\/\/app.hulc.io\/signup\/<\/a> and start immediately promoting your website, product, or service through influencer marketing. <\/p>\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" Thanks to the rise of social media and user-generated content, we have a new type of celebrity: the influencer, a person who appears on your timeline or in your YouTube feed instead of on the silver screen.<\/p>\n","protected":false},"author":6,"featured_media":16812,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-17428","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/pages\/17428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/comments?post=17428"}],"version-history":[{"count":2,"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/pages\/17428\/revisions"}],"predecessor-version":[{"id":17432,"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/pages\/17428\/revisions\/17432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/media\/16812"}],"wp:attachment":[{"href":"https:\/\/hulc.io\/en\/wp-json\/wp\/v2\/media?parent=17428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}The meso-influencer<\/strong><\/h2>\n\n
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